Lecture
Integrated Marketing Comm
Course and term details
- Sequence
- 40
- Part of term
- OL
- Term
- Fall 2026
- Delivery
- Online-Asynchronous
- Delivery code
- I
- Linked section
- No
- Open section
- Yes
Fall 2026
MKT4230 CRN 12078Integrated Marketing Comm
LectureOnlineOneto, Stephanie AOnline · async
Section data from the UW course catalog via uwyoschedule. Confirm seats and meeting times in WyoWeb before you register.
Schedule
Days TBD
08/31/2026 – 12/11/2026
Meeting type
No Meeting · LEC
Faculty
Oneto, Stephanie APrimary
soneto@uwyo.edu
Seats
17
open of 64 seats
Enrollment and waitlist
- Enrollment
- 47
- Maximum enrollment
- 64
- Seats available
- 17
- Wait capacity
- 10
- Wait count
- 0
- Wait seats available
- 10
Credits
3
3
All credit fields
- Credit range
- 3
Course description
Introduction to integrated marketing communication, the coordination of an organization’s advertising and promotional efforts. Emphasis on how marketing communication is used by organizations to further their marketing objectives. Among the tools available to the integration process are advertising, sales promotion, personal selling, sponsorship marketing, and public relations.
Attributes
1
TPB1 · Program Fees - Business
Full attribute list
- TPB1
Program Fees - Business
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